Global campaign for @toms , the impact driven shoe company. With a legacy in well-being, TOMS uses mental health awareness week to champion their people, and share knowledge to help those in need.
Spanning out of home, digital and printed gift packs we worked with the team at TOMS to develop a motion driven system which could carry a series of tips throughout the month to their audience and team.
We produced a pack of the 31 tips, 1 pack to be used 1 to be shared with someone you care about, with a custom magnet to stick one to your fridge.